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iMA Accreditation

The better you are at connecting with people, the better the quality of your life.

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What colour are you?

Answer the iMA Questionnaire to find out now.

Connectivity is a fundamental life skill and yet, up until now little or no training has been available to us. iMA is an exciting new universal language, designed to maximise connectivity i.e. mutual liking, trust, understanding and respect.

Everyone in the world speaks one of four iMA dialects, putting her/him on the same wavelength as 25% of the world’s population. The majority of people, many of whom are important to your success, are on a different wavelength than you.

The universal language of iMA is a simple way of observing and understanding the differences in people, then connecting with them on their wavelength. When this happens communication, trust, understanding, co-operation and sales go up, and stress and tension go down.

iMA High Blue

High Blues are warm, supportive and nurturing individuals who develop strong networks of people who are willing to be mutually supportive and reliable.

They are excellent team players, courteous, friendly, good planners; persistent workers and good with follow through.

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iMA High Green

High Greens are serious, analytical, persistent, systematic and task oriented people who enjoy problem solving, perfecting processes and working towards tangible results.

They do research, make comparisons, determine risk, calculate margins of error and then take action.

iMA High Red

High Reds are goal oriented go-getters who are most comfortable when they are in charge of people and situations. They focus on a no-nonsense approach to bottom line results.

They are fast-paced; task oriented and work quickly and impressively by themselves.

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iMA High Yellow

High Yellows are outgoing, friendly and enthusiastic idea people who excel in getting others excited about their vision.

They are fast paced, high energy and deal with people in a positive upbeat way; eternal optimists that can influence people and build alliances to accomplish their goals.

Learn the language of iMA for greater personal relationships

Our accredited iMA practitioner Philip Hitchen (High Yellow) working closely with the iMA creator James Knight, can teach you the things you need to know to connect with people at every level of your life. Learn iMA principles, fundamentals and concepts and develop a skill that will change your life for the better.

  • Seminars and workshops
  • Consultancy
  • ​Human resource behavioural audits
  • ​Coaching
  • Consumer Research
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Enhance your business or organisation with iMA and the Belle Vue Coach

Belle Vue are a successful growing coach hire operation with a really strong emphasis on teamwork. We believe that driver and passenger relationships are fundamental to any successful coach hire journey.

We use iMA to build teams that peak perform. Our team connect with passengers like no other. Our relationships with our passengers make the day.

We have a proven behavioural cloud-based software solution to help put the right people in the right jobs, recruit, retain, and utilize the best talent to build peak performance teams.

If you would like greater communications, more time, less stress, raised sales, and more fun in your life please contact Philip Hitchen, our iMA practitioner for further details.

Philip Hitchen  – – Mobile 07768 471116

“Thank you for considering Belle Vue for your next travel requirement. Our goal is to provide a transport service by road that is safer, cleaner and greener. We’d love to be part of your next travel adventure. Please contact our friendly team if we can assist you further.”

- Phil Hitchen M.D. Belle Vue (Manchester) Ltd.